Friday 1 May 2009

BlackBerry launches in Cambodia

Alcatel-Lucent, RIM and Cambodian telco hello brings the BlackBerry Solution to Cambodia.

Bangkok, Cambodia, France and Waterloo, Ontario– April 30, 2009 - hello, Alcatel-Lucent (Euronext Paris and NYSE: ALU) and Research In Motion (RIM) (NASDAQ: RIMM; TSX: RIM) today announced the commercial launch of the BlackBerry® solution in Cambodia for the first time. With the launch of the BlackBerry products and services, hello is offering its customers a unique mobile solution that delivers the benefits of enhanced communications and increased productivity by making it easy to access email, browse the web, make phone calls, send and receive text and picture messages, as well as access a wide variety of business and leisure applications on the move.

At launch, hello will offer its customers the BlackBerry® Pearl™ 8120 and BlackBerry® Curve™ 8320 smartphones, as well as BlackBerry® Enterprise Server and BlackBerry® Internet Service.

Based on its distribution agreement with RIM, Alcatel-Lucent will leverage its strong local presence in the region to provide hello with the end-to-end implementation, integration, launch, and on-going support services for delivering the BlackBerry solution to the Cambodian market.

“As hello is the first and currently only operator in Cambodia offering the BlackBerry solution, we are able to offer our customers a significant advantage through this unique mobile solution," said Syed Azmeer, chief marketing officer for hello. “We are pleased to offer BlackBerry smartphones and services to both corporate customers and consumers. It is an innovative and revolutionary solution that is already used by millions of people worldwide.”

“This agreement strengthens Alcatel-Lucent’s leading position worldwide and in the region,” said Wei Luo, head of Alcatel-Lucent’s business in Cambodia. “hello will expand their business opportunity and enable their customers to benefit from the high flexibility offered by BlackBerry smartphones for staying connected any time and everywhere.”

“We are very pleased to launch the BlackBerry solution in Cambodia with Alcatel-Lucent and hello,” said Mark Guibert, Vice President, Corporate Marketing at Research In Motion. “The BlackBerry solution is the gold standard for mobility, allowing both business people and consumers to make the most of their time.”

Source: Alcatel-Lucent.

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