Thursday 23 April 2009

Nokia E75 launched at 17,600 Baht.

Email the way you want with Nokia E75

The first device with Nokia Messaging

Bangkok, 23 April 2009 – Nokia today unveiled a new addition to its Eseries range, the full QWERTY Nokia E75, which is the first to ship with the company’s new email user interface to offer a richer messaging experience. Nokia E75 comes with Nokia Messaging that, when added to the company’s corporate email clients, gives people the most efficient solution for accessing the world’s consumers and corporate emails on the go.

“In today’s climate, the costs and benefits of technology are under closer scrutiny and email is an essential driver of efficiency and productivity. Efficiency is about doing more with less and focusing on what’s truly essential,” says Mr.Shumit Kapoor, General Manager, Nokia (Thailand) ltd. “With direct access to Microsoft Exchange and IBM Lotus Notes, companies can potentially save up to a third of their operating costs as there’s no need for middleware or additional servers.”

Nokia Messaging is a service that opens up the world's leading consumer email accounts - including Yahoo! Mail®, Gmail and Windows Live Hotmail - and is joined by Nokia's corporate email clients, Mail for Exchange and IBM Lotus Notes Traveler.

With the latest Eseries devices, people will no longer need to boot up a PC to get a full desktop email experience. The enhanced email UI includes folder and HTML email support, expandable views and sorting capability by date, sender and size, as well as the most commonly used email functions just a single click away. In addition to emails, the devices also offer improved calendar capability, as well as contacts and task management.

“With the Nokia E75 we took a lot of inspiration from the successful Nokia Communicator series. Owners of the Nokia Communicator range of devices loved the messaging functionality a full keyboard provided, but also often used the traditional phone keypad. With the Nokia E75 we kept these essential ingredients, significantly upgraded all of the features and made it as compact and efficient as possible,” says Mr.Shumit Kapoor, General Manager, Nokia (Thailand) ltd.

“Complementing this with Nokia Messaging”, continues Mr.Kapoor, “we have made the setting up of email on your choice of a Nokia device really simple. Nokia’s aim is to make mobile email easily discoverable and available to everyone, no matter what their preference of device and service are. We believe that potentially, mobile email can become as ubiquitous as voice and SMS communications.”

Added to the free Nokia Messaging subscription, Nokia E75 comes with full Nokia Maps and assisted GPS with integrated 3-month license for turn-by-turn navigation, and free usage of Ovi Files 1GB for 1 year. Another important feature of the Nokia E75 is that important files stored on a PC can be remotely managed and shared, even when your PC is switched off.

The new handset comes in the wake of the most successful year for Eseries to date, with more than 10 million units shipped in 2008. “With companies looking to consolidate costs and assets, and with the number of email-enabled devices in the Nokia range and our direct access model, Nokia looks set to continue this performance in 2009,” concludes Mr.Kapoor.

To educate target consumers about Nokia E75 and Nokia Messaging, Nokia will conduct roadshow activities to meet target groups at office buildings throughout Bangkok from April 20 – May 2, 2009.

The Nokia E75 is available now at 17, 600 THB.

Source: Burson Marstellar.

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